id'i·om (ĭd'ē-əm) n. [Latin idioma, to make one’s own.]
1. A significant verbal or visual expression with meaning beyond its literal words or symbols. 2. A singular statement or style characteristic of a company or product. 3. An eloquent artistic expression uniquely one's own. 4. A world-class naming consultancy that has created names such as...

eVent

BHA Technologies

High-performance waterproof-breathable sports fabrics

Theravance

Formerly Advanced Medicine

Pharmaceutical company

Fun-da-Middles

General Mills, Betty Crocker

Cupcake baking mix with delicious filling inside

Corus

CardioDX

Innovative blood test to identify coronary artery disease

Solstice

LVHM (Louis Vuitton Moët Hennessey)

Sunglass specialty stores

SkinSpirit

Aesthetic medical spas

Wheatables

Keebler

Whole-wheat snack crackers

Fogdog Sports

Formerly SportSite.com

Internet sporting goods store

Wizmo

Cloud computing and software (SaaS) company

Dreamery

Dreyer's Grand

Ultra-premium ice cream

CareerBuilder

Formerly NetStart

Career-advancement website

Ecopia Farms

Formerly Green Earth Greens

Organic, sustainably grown produce using LED light

Bowl Appétit!

General Mills, Betty Crocker

Microwaveable rice & pasta bowls

Sqlurp!

HEB Grocery

Tube yogurt for kids

Buzzillions

Formerly PowerReviews

Online buzz and reviews about "billions" of products

Qbiquity

Formerly Gazooba

Word-of-mouth marketing technology

KickFire

Formerly AccelerateNow

Web-based marketing and sales corroboration software

GreenWorks

Clorox

Natural household care products

Ovation

TriVascular

Abdominal stent graft system

Roctane

GU Energy Labs

Ultra-performance energy gels

Fork in the Road

Sustainable food company committed to family farming, animal welfare and social responsibility

Aesthera

Medical aesthetics company

Imaginova

Formerly Space.com

Space, science and innovation multimedia company

MiO

Kraft Foods

Water enhancer